This is an experimental collaboration where we engaged regular people(non actors) with no previous acting experience to pose/act for this shoot.In a world filled with commercials glorifying the quintessential good looking man to have washboard abs and clean shaven look, we decided to use men with beards and with non conventional body types. unlike a commercial, we had no storyboard.A bunch of experienced skill sets came together to showcase non stereotypical images of men as usually seen in advertising.We wanted to break from conventional methods of film making and yet maintain a strong visual aesthetic.what resulted was a “devised theater” film.We wanted to come up with a film that was purposeful & has a visually engaging narrative. Models – Abhishek Srivastava, Arnab Majumdar, Baashobe Majumdar, Sameer Kevin Roy, Rohit Jain, Sam Mohan Make up & Hair – Sid Hiremath Stylist – Mithilesh Nyathappa Fittings & Tailoring – Chetan Ra Fashion accessories – Pooja Maria Gajraj Production manager – Kalpana Kumar Cinematographer- Amith Surendran Film editing and after effects – obriti designs Photo assists – vivek satpathy & Abhishek Srivastava Art & Set design – Sidharth Mohan & Vivek satpathy Location – Yolk Studio, Bangalore Music – Violons Barbares